Koji shut down on January 31, 2024 after Linktree acquired and immediately killed it. 700K+ creators lost their storefronts overnight with just 6 weeks notice and no migration tools. Koji was a storefront for selling to existing fans. NotNoise is a growth engine for finding new ones.
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Koji was a creator economy storefront, not a music marketing tool. Here's what happened and what you were missing all along.
Linktree acquired Koji in December 2023 and shut it down by January 31, 2024. Over 700K creators got just 6 weeks notice. No data migration tools were provided. Users received 3 months of Linktree Pro as a consolation prize. Your storefront, your mini-apps, your revenue stream, all gone overnight.
Koji had 200+ mini-apps for tip jars, locked audio, and shoutouts, but zero music marketing tools. No smart links to route fans to Spotify, Apple Music, or any streaming platform. No pre-saves. No playlist pitching. No ad campaigns. If you're a musician, Koji never helped you get discovered. It only helped you sell to fans you already had.
Koji took a cut of every sale, tip, and transaction. A 5-15% platform fee on top of Stripe's processing fees meant creators were losing a significant chunk of every dollar earned. For musicians selling $5 beat licenses or $10 exclusive tracks, those fees ate into already thin margins. NotNoise has zero transaction fees.
Koji required Stripe for all payments, excluding creators and fans in countries where Stripe isn't available. Entire regions of the world couldn't buy or sell on the platform. For independent musicians with global audiences, this was a dealbreaker that Koji never addressed.
Koji was a storefront. NotNoise is a complete music marketing platform. Here's what you gain by making the switch.
Koji helped you monetize. NotNoise helps you build the audience worth monetizing. Here's how to start.
Create your free account in seconds. No credit card, no transaction fees, no commitment. Unlike Koji, you'll never lose a percentage of your earnings to the platform.
Start FreeBuild smart links that route fans to Spotify, Apple Music, YouTube, and every other platform in one click. This is the core tool Koji never had. Each link takes minutes and works permanently.
Start capturing fan emails and enabling pre-saves for upcoming releases. Build a direct relationship with your audience that no platform shutdown can take away from you.
Submit your music to curated playlist networks and run managed Meta ad campaigns. These are the growth tools that turn listeners into fans, something Koji's tip jars could never do.
Every email, every click, every stream, it's your data. Exportable anytime. No platform lock-in. When you grow your audience with NotNoise, that audience belongs to you.
Real stories from musicians who realized they needed growth tools, not just a storefront.
“I had my entire beat store set up on Koji. Tip jar, locked audio previews, exclusive downloads. Then Linktree bought them and killed it in six weeks. I lost my storefront, my product links, everything. The worst part was realizing Koji never actually helped me find new customers. It only let me sell to people who already knew me. NotNoise flipped that. Smart links and pre-saves are bringing in fans I never would have reached.”
Marcus T.
Beat Maker & Producer · Atlanta, GA
Lost storefront when Koji shut down
“I spent two years on Koji thinking I was building my career. Shoutout videos, tip jars, crowdfunding campaigns. But my streaming numbers never moved. I was just recycling the same 200 fans through different monetization gimmicks. When Koji died, I had nothing to show for it. No email list, no analytics, no growth. NotNoise gave me actual music marketing tools. In three months I've grown more than I did in two years on Koji.”
Aisha K.
Singer-Songwriter · London, UK
Switched after realizing Koji wasn't growing her audience
“Koji's fees were insane. I was selling $5 beat licenses and between Koji's 5% platform fee and Stripe's processing fees, I was netting $4.25 on a good day. On larger transactions the percentage went up to 15%. For what? A link-in-bio page with mini-apps? NotNoise charges zero transaction fees and actually helps me reach new listeners through playlist pitching and ads. The value isn't even comparable.”
Diego R.
Producer & Composer · Buenos Aires, Argentina
Frustrated by 5-15% fees on all sales
Everything you need to know about Koji's shutdown and how NotNoise compares.
Stop selling to the same fans. Start finding new ones. NotNoise gives you the music marketing tools Koji never had. Free to start, no transaction fees, and your platform will still be here tomorrow.